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Syngenta – Camix

Syngenta turned to Origin Brand Consultants to develop a brand name for a new pre-emergence corn herbicide, a next generation product to join the existing brand Callisto and to sit alongside Lumax.

The name Camix tested extremely well with farmers in the USA, Italy, France and Germany and was the first or second choice in all its major markets.

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Tel: +44 (0) 20 8941 5811

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Birmingham
Michigan
48009

Tel: +1 248 723 7833

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